Food

It doesn’t necessarily matter that the U.S. food industry has been monumentally effective in providing abundant product at relatively low risk. Given the level of regulatory oversight and the speed with which isolated problems are publicly communicated, even the most circumspect companies face likely crises, recalls, and brand-damaging controversies.

Levick’s Food team, headed up by a former Vice President of The Grocery Manufacturers of America, is the food industry’s leading communications and crisis counselor. We oversaw the front-page spinach recall of 2007 and helped bring that crisis to a resolute conclusion. We prepared Bob Evans for potential crisis and we did the same for the USDA itself. When one company expanded overseas, we helped guarantee that the same unimpeachable product safety standards would be instituted on two continents. 

We have managed and minimized the long-term impact of dozens of recalls. But not just manufacturers; the Levick Food team has guided restaurants and suppliers through a myriad of brand-threatening events. As food industry insiders, we know exactly what fears and anxieties affect consumers – and how they can best get the safety reassurances they deserve before, during, and after crises of any magnitude.