News
Television appearances, interviews, articles and news stories that mention or feature a member of the Levick team as well as news about Levick.
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April 29, 2008
Emotion, politics build for Beijing Games
In that vein, Gene Grabowski, senior vice president of Levick Strategic Communications in Washington, D.C., who was involved with strategic communications in the wake of the Chinese pet food and toy recall issues, said the Chinese must realize that the world's great powers, and its great corporations, need and want the Olympics to succeed.
April 28, 2008
How To...Handle the Upcoming Olympics' Image Crisis
Recent newspaper articles appearing in USA Today (April 10) and the New York Times (April 17) have detailed how Olympic sponsors, such as Coca-Cola, Johnson & Johnson and General Electric, are currently weathering harsh criticism due to their support of the games, leading other sponsors to wonder how to proceed. A number of questions have been put forth: Should they continue their sponsorship while donating money to human rights organizations, or decamp to the nearest exit and not look back? And, what should the International Olympics Committee do to douse the flames that seem to be growing stronger every day?
Can PR save the games from irreversible damage?
April 21, 2008
For Baxter, a lingering PR problem
Still, Baxter needs a more powerful public relations strategy to counteract the negative headlines that are marring its corporate image, says Gene Grabowski, head of the crisis practice at Levick Strategic Communications in Washington, D.C.
April 16, 2008
Crash Course In Crisis Public Relations
Once the crisis hits, act quickly. If you don't control the message from the get-go, someone else will. "You need to run to the crisis," says Richard Levick, author of Stop the Presses: Bullet-proofing Brand and Protecting Reputations in an Age of Peril. "The quicker you do that, the more likely you are to solve it."
April 14, 2008
Tibet Backers Show China Value of P.R.
Gene Grabowski, a crisis P.R. specialist at Levick Strategic Communications who worked on the Chinese toy recalls, said he was not surprised that the protesters were winning so far.
April 11, 2008
Chevron Slow to Announce Hire of Controversial Pentagon GC
"Normally, of course, you'd publicize it very broadly, because it would be a feather in your cap," says Grabowski, senior vice president and head of the crisis practice at Levick Strategic Communications, a Washington, D.C.-based PR firm.
April 9, 2008
Bear Stearns' silence adds to its downfall
"There isn't such a thing as reality when dealing with the global economy," Robinson says. "There's no vault under Madison Avenue. [Even if it was] adequately capitalized, that didn't matter once the momentum began, the downward perception spiral, [the rumors] became reality. It's a classic run on the bank, via the Internet."
April 1, 2008
Levick lecture examines role of media in international and legal controversies
Richard Levick shares the importance of getting a client’s message out as quickly as possible, a course of action often contrary to lawyers’ instincts to remain quiet. In the era of 24-hour news cycles, silence is death.
March 28, 2008
Crisis communication means action, not spin
Richard Levick says communications crises are rarely accidents. In this Washington Business Journal article, Levick discusses his latest book, "Stop the Presses."
March 26, 2008
Too Little, Too Late
Gene Grabowski discusses why the Pentagon's recent public affairs mission to change public opinion over the six-year imprisonment of detainees at Guantanamo Bay is too little, too late.
March 20, 2008
The Right Way to Go for an IPO
The game stays the same, but some of the rules have changed. "Any company that doesn't understand that seismic change is in for a rude awakening," said Michael Robinson, senior vice president of Levick Strategic Communications. "You need to understand the value and power of perception and need to engage aggressively."
March 19, 2008
Spitzer will have to work hard to reclaim good will
But Spitzer has a unique problem: the image he promoted of himself as the ethically pure Sheriff of Wall Street, who cleaned up corruption first and asked questions later. The scandal "cut to the core of who he portrayed himself to be, and that's the point," said Michael Robinson, senior vice president of Levick Strategic Communications.
March 18, 2008
Public Relations Pros Like Paterson's Approach
By supplanting media as the best source of scandalous facts -- and by revealing them all at once -- the professionals say Paterson has drastically reduced the lifespan of his troubles. "This story will go away in a couple of days," predicted Richard Levick. "Then he needs to stop answering the questions and say it's over and move on."
March 12, 2008
Threat to impeach Spitzer as he tries to reach deal with prosecutors
Most analysts said they saw little hope of Gov. Spitzer keeping his job. "You tell me where his constitutional and moral authority is at this point?" said Richard Levick, chief executive of Levick Strategic Communications, a public relations group.
March 11, 2008
Americans will forgive mistakes. They will not forgive hypocrisy.
Fox 5 interviewed Richard Levick to learn how he would advise Eliot Spitzer. Richard Levick admits that while he would advise a troubled CEO to simply admit his wrongdoing, and hope for public forgiveness, his advice to Spitzer would have been to resign.
March 10, 2008
Southwest Goes South, Turns to CRM for Salvation
Southwest had a major PR crisis on its hands when the Federal Aviation Administration issued it a $10.2 million fine, saying the carrier misled the agency about the inspection of planes for fuselage cracks.
March 5, 2008
Superiority is complex - Trio's dominance could annoy fans in the long term
Greg Wilson, who specializes in marketing and crisis counseling as a senior vice president with Levick Strategic Communications in Washington, said dominance sometimes comes at a price.
February 22, 2008
After The Slaughter
"If you are the first one to talk about the crisis, then you can gain some control by talking about what your solution is, whether it's to fire people, or introduce new levels of risk management," says Robinson.
February 14, 2008
Pettitte praised by Congress, but hits are coming soon
"The trick," says Gene Grabowski, the senior vice president of Levick Strategic Communications, "is to substitute a new topic. He can't just say, 'I'm not going to talk about it.' That's too petulant.
February 14, 2008
Truth or consequences: Witnesses' credibility at issue; Clemens' denial could be risky strategy
Clemens did not do a good job of explaining why McNamee or ex-teammate Andy Pettitte would falsely link him to drug use, said Gene Grabowski, a Washington-based crisis manager who has prepared numerous clients for congressional hearings.
February 14, 2008
Clemens and ex-trainer clash at steroids hearing
Gene Grabowski, an executive with a firm that prepares clients for congressional testimony, said the public will not forgive someone who it believes is misleading it.
February 14, 2008
Yahoo partisans go online with buyout opinions
"So much of their constituents, their partners, employees and shareholders all exist online," said Michael Robinson, senior vice president at Levick Strategic Communications, a crisis management firm. "This is very different than if you had two chemical companies trying to merge."
February 13, 2008
Facebook`s Communications Crisis
Grabowski's comments comes after the latest brouhaha embroiling Facebook, in which users are complaining about the difficulty of removing profile data when they want to leave the site for good. Facebook allows users to delete their profile data from the site, but only after users manually delete their profile information line by line.
February 4, 2008
Mitchell Report players take different paths
"He's employing what we in the crisis business call a 'run to the light' strategy," said Gene Grabowski, a senior vice president of Levick Strategic Communications in Washington, D.C. "He's basically saying 'I'm innocent, I want to talk to the congressional committee, I want to go on 60 Minutes. He's acting as though he is innocent."
January 23, 2008
WANTED: ON-AIR APOLOGY: Expert says it'll lead to closure
January 22, 2008
Golfweek didn't act fast enough
Tiger Woods watches a drive on the fourth hole on the North Course at Torrey Pines while practicing for the Buick Invitational golf tournament.
January 20, 2008
Public figures have tough time saying 'I'm sorry'
"If you're caught red-handed, it's always best to admit what you did was wrong," said Gene Grabowski, senior vice president for Levick Strategic Communications.
January 7, 2008
Suits to clear name, such as Clemens', are rare, risky
January 7, 2008
Who to Watch in 2008
Levick Strategic Communications - Named Who to Watch in 2008 by PRWeek
January 6, 2008
Wallace pitches, but will Clemens deliver?
The Levick firm and its counterparts have so quantified the game of
crisis PR that Clemens' response fits into a well-established category
— the "Run to the Light" offense, said Gene Grabowski, a senior vice
president at Levick.
December 16, 2007
N.F.L.’s Handling of Patriots’ Tapes Is Beginning to Raise Questions
December 14, 2007
Critiquing NASA's handling of a strange space walk
December 13, 2007
How did baseball handle its big day? The reviews are in
December 13, 2007
Babak Zafarnia joins Levick Strategic Communications
December 13, 2007
Former Manager of Political Affairs and Federation Relations Joins Levick Strategic Communications
December 12, 2007
Mike Ditka flags NFL on its CR Gameday
December 10, 2007
Tropicana struggles to rebuild public image
November 28, 2007
Tips from a blogosphere navigator
"Many companies don't give blogs enough attention. They do that at their peril." Mr. Robinson, senior vice president at Levick Strategic Communications LLC in Washington, D.C., helps companies pinpoint "high-authority blogs" – those with loyal followers and enough credibility to move markets and influence public opinion.
November 28, 2007
Media-Coaching Mr. Schwarzman
DealBook asked Michael W. Robinson, senior vice president at Levick Strategic Communications and a former head of public affairs and policy at the Securities and Exchange Commission, for pointers for the private equity industry.
October 22, 2007
Bear Stearns, China's Citic to Invest in Each Other (Update2)
"For a Chinese company to buy a stake in a U.S. company, they need to show they can be trusted," Michael W. Robinson, who advises company executives and government officials on crisis communications at Levick Strategic Communications, said in an interview last week. "Especially the U.S. Congress will have to be convinced for such a transaction to be completed."
October 6, 2007
After Extensive Beef Recall, Topps Goes Out of Business
Gene Grabowski comments on the Topps beef recall and the resulting effects which lead to Topps going out of business.
October 3, 2007
Thomas Jets From the Frying Pan Into the Fire
Gene Grabowski
discusses the recent Isiah Thomas trial and comments on how Thomas'
employer is handling the situation in light of a possible appeal.
September 27, 2007
Mukasey's AG Nomination Boosts Patterson Belknap
Richard S. Levick, Esq.
discusses how the nomination of Michael Mukasey for U.S. attorney
general may help generate positive publicity for the law firm where he
served as a partner in an article entitled "Mukasey's AG Nomination
Boosts Patterson Belknap".
September 13, 2007
Bill needs help in this crisis
Greg Wilson
talks about Patriot's coach Bill Belichick’s poor handling of the press
in the wake of the crisis where he is accused of stealing signs from
the New York Jets.
September 1, 2007
Modern Marco Polo or Lemmings to the Sea
Richard S. Levick, Esq.
weighs in on an article entitled "Modern Marco Polo or Lemmings to the
Sea", which discusses law firms and the legal market in China.
August 29, 2007
Reflections on a sorry apology
Richard S. Levick, Esq. comments in an article entitled "Reflections on a sorry apology" how Michael Vick's apology is a difficult one since he took so long to say 'sorry'.
August 23, 2007
Rehabilitate his Reputation
Levick Vice President Gene Grabowski discusses the strategies that former investment banker Frank Quattrone can use to rehabilitate his reputation.
August 22, 2007
Skype 2-day outage shows reach, drawbacks of Internet-only communications
Richard S. Levick, Esq.
talks about the recent service outage of online phone service Skype and
how the its customers expect the same level of responsibility and
accountability that it demands from a public utility.
August 17, 2007
China touts its food quality in paper
Gene Grabowski comments on China's poor handling and its desire for improvement in the crisis regarding its substandard exports.
August 17, 2007
NASA opts to forgo repairs
Richard S. Levick, Esq. is quoted in an article about the change in public's perception about NASA from determined and focused to delay and indecision.
August 14, 2007
J&J balances its legal and PR objectives
Richard S. Levick, Esq. comments on Johnson & Johnson's lawsuit against Red Cross for violating a longstanding contract.
August 10, 2007
NFL turned upside down by facets of Vick case
Richard S. Levick, Esq.
points out how Michael Vick's passive reaction to the crisis stemming
from an alleged dogfighting operation has made him a villain.
August 1, 2007
C.E.O. Survival Guide: Backdating Options
Michael W. Robinson discusses what a CEO should do when his or her company is backdating options.
July 30, 2007
Not Made in China
Gene Grabowski
is quoted in an article entitled "Not Made in China" about how
companies use the "Not made in China" label as an effective marketing
strategy.
July 25, 2007
China Faces a Quality Challenge
Gene Grabowski talks about the ongoing crisis that Chinese manufacturers must face regarding substandard exports.
July 24, 2007
Senate seeks more investigation of Spitzer scandal; impact seen on legislation
Michael W. Robinson
comments on Eliot Spitzer's damaged reputation that resulted from the
alleged use of the state police to damage the governor's biggest
political foe.
July 24, 2007
Death threats aside, Donaghy plans to turn himself in soon
Richard S. Levick, Esq. underlines the importance of "running to the crisis" which is exaclty what NBA commissioner David Stern has done with regards to the recent referee gambling scandal.
July 21, 2007
Firms Find Success Touting Goods Not Made in China
Gene Grabowski
is quoted in an article entitled "Firms Find Success Touting Goods Not
Made in China" about how companies use the "Not made in China" label as
an effective marketing strategy.
July 19, 2007
Major CEO Gaffes Call for Apology, Board Action
Michael W. Robinson addresses the issues of crisis management in an interview revolving around John Mackey's, Whole Foods CEO, online anonymous postings over the years.
July 14, 2007
Are Chinese Export Products Unsafe?
Gene Grabowski
is quoted in an article about the challenges China faces with US
consumers and trade organization as regards to the recent Chinese
imports recalls.
July 13, 2007
Whole Foods CEO caught in message-board dispute
Richard S. Levick, Esq.
underscores the the need for lawyers to work closely with PR counsel
when turning over potentially embarrassing documents to the government
in regards toWhole Foods' CEO's blogging controversy.
July 13, 2007
Executives get the blogging bug
Richard S. Levick, Esq.
analyzes the effect of John Mackey's, chairman and chief executive of
Whole Foods Market Inc., recent blog post on the reputation of his
company.
July 6, 2007
Phone battery problems hit China
Gene Grabowski comments on what big companies are doing to manage the crisis that relates to Chinese substandard products.
July 1, 2007
China Launches Public Response To Safety Outcry
Gene Grabowski is quoted in an article about China's response to the public outcry over the safety of Chinese exports.
June 30, 2007
The Art and Power of the Apology
Richard S. Levick, Esq. comments on how to handle apologies during corporate crises.
June 26, 2007
Paris Hilton released from jail
Richard S. Levick, Esq.
is quoted in an article about Paris Hilton's release from jail and how
her livelihood as a professional "celebutante" is unlikely to be hurt.
June 8, 2007
Should You Offer A Free Trial?
Gene Grabowski is quoted in an article about free trials of products as a marketing tool and how it does not apply to services.
June 8, 2007
Amp'd Gets Squeezed
Alan Ulman
addresses in an article the credibility gap that Amp'd faces and how
the company should operate their business at a fundamental level.
June 7, 2007
Tragic events a nightmare for stores, too
Michael W. Robinson is quoted as a public relations expert regarding how retailers can take control of situations that are beyond their control.
June 1, 2007
The Art and Power of the Apology
Richard S. Levick, Esq. comments on how to handle apologies during corporate crises.
May 23, 2007
Bud: This home run record is for you
Richard S. Levick, Esq.
advises corporate executives to learn from the crisis revolving Bud
Selig's indecision to attend the games when Barry Bonds ties and breaks
the all-time home run record in baseball.
May 22, 2007
Will XM Outage Turn Off Subscribers?
Richard S. Levick, Esq. is quoted in an article about XM Satellite Radio's recent reception outage in parts of the nationwide network.
May 22, 2007
XM offers refunds after 24-hour outage is fixed
Richard S. Levick, Esq.
comments on XM Satellite Radio's recent software glitch which
interrupted reception in parts of the nationwide network and how the
company could have done a better job at communicating during this
crisis.
May 18, 2007
The laws of legal PR
Gene Grabowski
is quoted in an article about the use of PR by legal professionals to
inform potential purchasers of the depth and breadth of their
attorneys' expertise.
May 17, 2007
Pet food industry unites in crisis
Gene Grabowski is interviewed about his role in the evolving pet-food recall crisis.
May 17, 2007
Bonds's Tainted Chase of Aaron Creates Conundrum for Baseball
Gene Grabowski
is quoted in an article about Barry Bonds' inevitable career home run
record break and how Major League Baseball officials should either
embrace him or disgrace him for it but not both.
May 10, 2007
JetBlue replaces Neeleman as CEO
Richard S. Levick, Esq.
comments regarding David Neelman stepping down as chief executive of
JetBlue Airways Corp. giving up operational control of the airline he
built.
May 7, 2007
CSPI shakes Quaker into rolling back label claims
Gene Grabowski
is quoted in an article entitled "CSPI shakes Quaker into rolling back
label claims" regarding Quaker Oats' agreement to change claims on its
packaging and in advertising
that the Center for
Science in the Public Interest (CSPI) said to be "exagerated".
May 7, 2007
Imus for the rest of us: Behave, be consistent, be ready
Richard S. Levick, Esq. writes an article where he outlines some rules and advice on what to do to avoid future crises.
May 3, 2007
Cho manifesto highlights challenges for online news
Richard S. Levick, Esq.
is quoted in an article entitled "Cho manifesto highlights challenges
for online news" about the decisions that NBC and other news
organizations had to make about whether, how and when to present
Seung-Hui Cho's last thoughts.
May 2, 2007
DJ purchase would help Fox biz channel
Michael W. Robinson
is quoted in an article about News Corp.'s uninvited cash offer to buy
Dow Jones & Co. and how that might affect financial journalism.
April 30, 2007
To survive crisis, strike while the scandal is hot
Richard S. Levick, Esq.
is quoted in an article about the role of marketing and communications
personnel during a crisis and how it differs from that of legal
professionals.
April 20, 2007
RIM explains BlackBerry outage
Richard S. Levick, Esq.
is quoted in an article about Research In Motion's jargon-laden update
regarding the massive outage that left an estimated 5 million users of
the popular Blackberry wireless email device without service.
April 13, 2007
Research In Motion Remains Mum On Cause Of Outage
Gene Grabowski
comments in an article entitled "Research In Motion Remains Mum On
Cause Of Outage" on Research in Motion's failure to explain the cause
of a massive outage that left an estimated 5 million users of the
popular Blackberry wireless email device without service earlier this
week.
April 13, 2007
CBS axes Imus for remark that sparked outrage
Richard S. Levick, Esq. remarks in an article that Don Imus' firing signifies the end of the shock-jock era.
April 10, 2007
Mixed reaction to firing at AstraZeneca
Richard S. Levick, Esq.
is quoted in an article about the firing of a sales director at
AstraZeneca which sparked comments over what motivates drugmakers.
April 10, 2007
Radio's Imus is suspended two weeks ; Execs expect him to 'live up' to apology
Richard S. Levick, Esq. is quoted in an article about Don Imus' need to face the source of his criticism and seek absolution.
April 9, 2007
There's a close eye on Imus
Richard S. Levick, Esq.
is quoted in an article regarding Don Imus' sexist and racist remarks
on his radio show about female Rutgers basketball players.
April 6, 2007
Crisis P.R. firms
Michael W. Robinson is featured as a crisis P.R. expert at Levick Strategic Communications.
April 1, 2007
Campaign 2008: Buying Brand X
Richard S. Levick, Esq. is quoted in an article about the branding of presidential candidate phenomena.
March 31, 2007
Testimony keeps Gonzales on the defensive
Richard S. Levick, Esq.
comments in an article about Attourney General Alberto R. Gonzales'
poor handling of the crisis with regards to his role in the firing of
eight U.S. attorneys.
March 30, 2007
Pet-Food Saga Takes Another Turn
Gene Grabowski is quoted in an article regarding continuing saga of the pet food poisoning crisis.
March 26, 2007
Wikipedia: In brand we trust?
Gene Grabowski is quoted in an article about the democratization of brands specifically about what are perceive as a fact-based encyclopedic internet resources.
March 23, 2007
Pet-food Industry Too Slow: Crisis-PR Gurus
Gene Grabowski is quoted in an article about the recent crisis in the pet food industry regarding rat poison found in pet food.
March 19, 2007
The Agency Business: New practice areas open up world of possibilities
Richard S. Levick, Esq.
is quoted in an article entitled "The Agency Business: New practice
areas open up world of possibilities" regarding PR agencies which are
starting new practices like never before. These new parctices extend
beyond marketing gimmickry by including significant new resources and
executive expertise.
March 2, 2007
13 More Fast Food Restaurants Are Shut Down After Rat Video
Gene Grabowski
is quoted in an article regarding the closing of 13 restaurants which
became infamous when television cameras captured a swarm of rats
scampering inside.
February 28, 2007
Fineman, Hunter, Levick Earn O'Dwyer Awards for Food PR
The Levick team is honored for work in food PR by earning March's "O'Dwyer Award for Excellence in Public Communication."
February 28, 2007
JetBlue turns to damage control
Richard S. Levick, Esq. is qouted in a story regarding effective ways for companies to manage a crisis.
February 28, 2007
JetBlue's CEO's exemplary dealing
Richard S. Levick, Esq. is quoted in an article regarding JetBlue's CEO's exemplary dealing with his company's recent flight delay crisis.
February 26, 2007
The JetBlue Saga: A Model Response to a Media Crisis
Richard S. Levick, Esq. comments in an article regarding JetBlue's model response to the media crisis that resulted from their recent flight delays.
February 26, 2007
How To Save A Brand Built On Being Folksy
Gene Grabowski is quoted in an article regarding JetBlue's attempt to try and save its brand by focusing on its customers.
February 22, 2007
Humbled CEO may have saved JetBlue
Richard S. Levick, Esq.
is quoted in an article regarding how companies should run crises and
how JetBlue's CEO has run the recent flight delay crisis.
February 21, 2007
JetBlue Flight Delay Crisis
Richard S. Levick, Esq.
is interviewed on CBS Radio on WBX30 - Boston on a program hosted by
Anthony Silvain. In this interview, TJX crisis is compared to JetBlue
flight delay crisis.
February 21, 2007
JetBlue Sees Wider First-Quarter Loss on Storm Cost
Richard S. Levick, Esq.
is quoted in an article regarding JetBlue's CEO's use of the flight
delay crisis to address his company's mistakes and to set new standards
for the entire industry.
February 20, 2007
JetBlue Trying to Shake the Blues
Richard S. Levick, Esq. is featured as an expert in crisis management in a story regarding JetBlue's flight delay crisis.
February 20, 2007
JetBlue rolls out passengers' rights
Richard S. Levick, Esq. gives JetBlue's CEO, David Neeleman, high marks for "running" the worst crisis of his company's seven year history.
February 20, 2007
JetBlue's Survival School
Richard S. Levick, Esq.
is quoted in an article regarding JetBlue's CEO, David Neeleman,
handling of the worst crisis of his company's seven year history.
February 19, 2007
JetBlue Bumps 139 Fights Monday: Founder & CEO Neeleman 'Humiliated And Mortified' By Troubles
Richard S. Levick, Esq. is quoted in a story regarding JetBlue's flight delays troubles which resulted from a crippling ice storm.
February 18, 2007
JetBlue Nightmare Continues
Richard S. Levick, Esq.
is quoted in a story regarding JetBlue's flight delays which resulted
from a crippling ice storm and the implication it has on its customer
relations and risk management.
February 13, 2007
Taking The Plunge
Richard S. Levick, Esq. is quoted in an article regarding compnaies and government leaders' resignations as a crisis management tool.
February 10, 2007
GM Yields To Concern About Ad
Gene Grabowski acknowledges in an article GM's and Mars' good handling of their advertisement controversies.
February 7, 2007
Nowak may be astronaut NASA cannot help
Gene Grabowski is quoted in an article regarding NASA’s response to Astronaut Lisa Nowak’s arrest for attempted murder.
February 6, 2007
Newsom Joins Rehab Roundup
Richard S. Levick, Esq.
is quoted as a political damage-control expert in an article about San
Francisco Mayor Gavin Newsom's decision to enter rehab after he
admitted having a sexual affair with his appointments secretary.
February 6, 2007
The High Cost Of Arrogance In The Public Relations Business
Richard S. Levick, Esq.
is listed in a short list of "some of the smartest people I know"
according to Bruce W. Marcus in his article "Ain't nobody here knows
how to play this game (redux)?"
February 6, 2007
Turner Broadcasting pays $2 million to settle Boston stunt
Michael W. Robinson
comments on Turner Broadcasting's attempt to end the controversy over
the cartoon publicity stunt that nearly brought Boston to a standstill.
February 6, 2007
Court ruling turns focus to law firms' next move
Richard S. Levick, Esq.
is quoted as an expert commenting on the damage-control strategies
Cellino & Barnes PC law firm should employ to address and survive
the effects of a New York State Supreme Court disciplinary
investigation.
February 1, 2007
VNRs, oversight rank among top PA issues
Richard S. Levick, Esq. is featured in the cover story as an expert regarding the PR implications of the recent Congressional changes.
February 1, 2007
PR News' Legal PR Awards
The Walkers team (Michael W. Robinson, Mellisa Arnoff, and Reneta Kenelova)
at Levick Strategic Communications wins the PR News Legal PR Awards
program in the Marketing Communications category for their program "In
Depth, High Volume, Issue Oriented: The Walkers PR/Marketing Campaign."
January 29, 2007
Lessons Learned From the Top 10 Global Crises of 2006: Part II
Richard S. Levick, Esq.
is quoted as an expert on major crisis communications matters of 2006
in an article entitled "Lessons Learned From the Top 10 Global Crises
of 2006: Part II."
January 23, 2007
CSX offers residents $100
Richard S. Levick, Esq. is quoted in an article regarding the rail company CSX's reaction to recent crises.
January 22, 2007
Lessons Learned From the Top 10 Global Crises of 2006: Part I
Richard S. Levick, Esq.
is quoted as an expert on major crisis communications matters of 2006
in an article entitled "Lessons Learned From the Top 10 Global Crises
of 2006: Part I."
January 22, 2007
At the lawyer's right hand
Richard S. Levick, Esq. leads the way in litigation communications.
January 10, 2007
The Taco Bell E. coli outbreak — calming public fears during food-borne illness scares
Levick Senior Vice President Gene Grabowski is quoted in an article that discusses the recent Taco Bell E. coli crisis.
January 9, 2007
New Rules Delivered Just in Time for Holidays
Levick Senior Vice President Gene Grabowski is quoted in a Washington Post article entitled New Rules Delivered Just in Time for Holidays.
January 9, 2007
Money Matters Today
Levick Senior Vice President Michael W. Robinson provides
high stakes and crisis communications for companies and large
organizations who find themselves in the media spotlight.
January 9, 2007
New Rules Delivered Just in Time for Holidays.
Levick Senior Vice President Gene Grabowski is quoted in a Washington Post article entitled New Rules Delivered Just in Time for Holidays.
January 5, 2007
You outta know better
Richard S. Levick, Esq. is quoted in a WBJ article in which he makes the case for a team approach to managing a high-stakes communications issue.
December 28, 2006
Listen to Your Mother, Says Levick
A website posting entitled "Listen to Your Mother, Says Levick"
discusses Richard S. Levick, Esq.'s comments in a recent Wall Street Journal article that discussed high-profile celebrity blunders.
December 28, 2006
Mistakes Were Made: What to Take Away From the High-Profile Blunders of 2006
Richard S. Levick, Esq. is quoted in a Wall Street Journal article entitled "Mistakes Were Made: What to Take Away From the High-Profile Blunders of 2006."
December 21, 2006
Celebrity apologies make or break careers
Levick Vice President Michael W. Robinson is featured in a Daily Herald article that discusses how celebrity apologies make or break careers.
November 30, 2006
Board Failure Exposed
Levick Vice President Michael W. Robinson discusses current communications imperatives for corporate directors.
November 30, 2006
When the media call your law firm for bad news
Richard S. Levick, Esq. writes an article about how a law firm should deal with bad news in such a way as to not only stem the tide of negative press, but bring about new growth and opportunity as well.
November 27, 2006
Inside Edition Interview
Levick Vice President Michael W. Robinson provides crisis communications advice to Seinfeld star Michael Richards
November 26, 2006
TV Guide Interview
Levick Vice President Michael W. Robinson provides crisis communications advice to Seinfeld star Michael Richards
November 25, 2006
They watch what you say
Richard S. Levick, Esq. is quoted in a Star-Telegram article that discusses online reputation management.
November 22, 2006
Richards' apology so much flotsam in a sea of video; Not only that, it's likely too late as he fumbles to explain immortalized rant
Levick Vice President Michael W. Robinson is featured in an article discussing the Michael Richards controversy.
November 21, 2006
Some Free Advice for Michael Richards
November 20, 2006
O.J. Simpson-Fox controversy
Levick Vice President Michael W. Robinson analyzes the O.J. Simpson-Fox controversy in light of Rupert Murdoch’s decision to cancel the book and television interview.
October 18, 2006
Disney's limits on links to fatty kids' foods speaks to CSR trend
Levick Vice President Gene Grabowski discusses Disney's new campaign to restrict the products that its characters and brands can promote.
October 17, 2006
Crisis Communications about Galludet University
Richard S. Levick, Esq., President of Levick
Strategic Communications discusses crisis communications about Galludet
University.
October 10, 2006
NPR's On the Media
Richard S. Levick, Esq., President and CEO of Levick Strategic Communications is featured on NPR's In the Media.
October 3, 2006
Crisis communications and the Rep. Foley scandal
Richard S. Levick, Esq. discusses crisis communications and the Rep. Foley scandal.
October 2, 2006
Running to Rehab: When Athletes, Celebrities and Politicians Mess Up, Rehab is a Popular Escape
September 26, 2006
Backdating scandals not likely to subside
Managing fallout of stock options backdating is no easy task as scandals may leave lasting image of greed
September 14, 2006
Bonus Tactics article: Media relations advice for new PR professionals
September 11, 2006
9/11 Five Years Later: The Highs And Lows of Airline Communications
September 10, 2006
Pepsi puts Indian chairman in the spotlight over pesticides claim
September 1, 2006
PR People Awards 2006 Finalists: Hall of Fame
August 30, 2006
Coke and Pepsi in India
Richard
S. Levick Esq., President & CEO of Levick Strategic Communications
discusses the controversy over Coke and Pepsi in India.
August 28, 2006
Breaking (Some of) the Rules During a Crisis
August 23, 2006
Tom Cruise Paramount Pictures Split
Levick President & CEO Richard
S. Levick, Esq. analyze Tom Cruise Paramount Pictures split and the
resulting business fallout.
August 23, 2006
Coke and Pepsi matter in India
Levick President & CEO Richard
S. Levick, Esq. provides crisis communications analysis on the Coke
and Pepsi matter in India.
August 23, 2006
Strategies Frank Quattrone can use to Rehabilitate his Reputation
Levick Vice President Gene Grabowski discusses the strategies that former investment banker Frank Quattrone can use to rehabilitate his reputation.
August 23, 2006
Tom Cruise Paramount Pictures split and the resulting business fallout.
Levick President & CEO Richard S. Levick, Esq. analyze Tom Cruise Paramount Pictures split and the resulting business fallout.
August 22, 2006
Pesticide Charge in India Hurts Pepsi and Coke
August 1, 2006
Experts Say Gibson's Apology Too Late
July 31, 2006
Daily Three: Richard S. Levick, Esq.
When a crisis hits, don't cling to that "no comment"
security blanket, says the CEO of Levick Strategic Communications.
Find out why not.
July 30, 2006
Mel Gibson’s crisis communications challenges
Levick President & CEO Richard
S. Levick, Esq. analyzes Mel Gibson’s crisis communications
challenges.
July 25, 2006
Trial in the Press
Duke lacrosse case latest example of a growing trend
June 27, 2006
Dell Computer's crisis communications
Levick President & CEO Richard
S. Levick, Esq. analyzes Dell Computer's crisis communications
and branding initiatives in the wake of explosion of one of its
laptops and the subsequent global reporting of this story.
June 26, 2006
A Good Memory Can be a Bad Thing
May 18, 2006
Have you checked your crisis plan lately?
April 30, 2006
A Dose of Reality
April 17, 2006
2006 Agency Business Report: Profile of Levick Strategic Communications
April 16, 2006
Duke University lacrosse team scandal
Richard S. Levick, Esq. discusses the Duke University lacrosse team scandal.
April 8, 2006
Duke President in the Throes of a Huge Test because of Lacrosse Case
April 1, 2006
Legal vs. PR: Who's Right?
March 13, 2006
Superior Services, Differentiation Key
March 6, 2006
Levick Communications Selected As Crisis Agency of the Year
March 3, 2006
Extreme Lobbyist Makeover
March 1, 2006
'Low-fat' Fad Fades for Food PR Pros
December 23, 2002
PR PROFESSIONALS OF THE YEAR: Richard Levick, President Levick Strategic Communications