Litigation Communications

 

Corporations today must be ready at a moment’s notice to implement integrated legal strategies that include professional, systematic, and sophisticated programs to protect their reputations throughout the course of litigation. Absent such effective strategies, they surrender a significant advantage to litigants bent on damaging or even destroying vulnerable brands, both in courts of law and the Court of Public Opinion.

 

Central to any comprehensive litigation strategy is a communications plan deployed early in the process. Thus, fact-gathering, amicus briefs, media statements, regulatory outreach, employee messaging, and even jury arguments are skillfully planned and orchestrated for maximum public impact and effectiveness.

 

Plaintiffs and prosecutors have long used mass media to tell their side to the public. But their increased strategic use of digital and social media, as well as Search Engine Optimization, Internet blogs, and social networking sites has raised the stakes – intensifying their power to influence journalists, juries, regulators, analysts, lawmakers, potential litigants, and even judges. In today’s environment, ensuring effective management of the Court of Public Opinion has become a critical component of any litigation strategy.

 

Seasoned counselors at Levick Strategic Communications apply decades of experience to carefully manage public perceptions, strengthen your case in court, and enhance positive perceptions of your brand during and beyond the legal process – even if the trial outcome is negative. As attorneys strategize for settlement or trial, Levick’s senior professionals work right by their side, ensuring that the most persuasive long-term messages are effectively articulated.

 

The Levick team has managed global litigation communications to support corporate interests; guide embattled foreign governments and entities; protect the reputations of public figures; eliminate fallout from product liability; spearhead the largest business-to-business litigation; and minimize the impact of class-action lawsuits.

 

Levick’s efforts have directly saved clients hundreds of millions of dollars in fines and countless additional dollars in reputational damage. A perennial winner of all the top litigation communications honors in its industry, Levick has worked with nearly three-quarters of the American Lawyer 100 firms and over a third of the Global 100. These great law firms trust Levick when it matters most – when the vital interests of their own clients hang in the balance.

 

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